The Beautiful 90s Profile – Who are we?
We are Beautiful 90s, a top-seller of replica retro football shirts. Based in London, we send our kits to satisfied customers all around the globe. Our company is rooted in hard work and dedication; originally a side hustle for our founder, we launched in 2017 and never looked back. Today we maintain a lean but passionate team who collaborate across oceans from the UK, Ireland, US, and Hong Kong.
Our Mission: Quality Classic Football Designs for All
Our business emerged through a love of football, nostalgia, and style. We’re inspired by the fashion football trends of the 1990s, which saw international and club teams bring bold new designs to a timeless sport. But upon looking deeper into the market for these iconic shirts, we realised that vintage shirts had high demand and limited supply, resulting in fans paying exorbitant prices for their slice of nostalgia. We also saw some consumers hesitant to buy replicas, with a common assumption that replicas are never a quality option, and an attitude of “real deal or no deal.” So we asked ourselves, can we make high quality jerseys at an accessible price?
Yes! By replicating classic designs with a modern spark. We’re committed to making retro football shirts accessible for every football fan and retro fashion enthusiast. Through impeccable attention to detail, our replicas honour the original shirts as closely as possible, while improving fit and manufacturing technology. The end result is a durable and stylish product that won’t break the bank. You can grab a bargain without sacrificing quality when you buy from Beautiful 90s.
We’ve made an extra effort to keep prices low by offering free base economy shipping to just about anywhere in the world. We’re also constantly expanding our shipping options for faster delivery so that you have options in both cost efficiency and speed when receiving your Beautiful 90s shirts.
If you don’t love our products, we’ll accept returns within 30 days no questions asked, so long as the tags are still in place and the shirt is in good condition. The only exception to our return policy is for custom-printed player names and numbers outside of our predetermined options.
Why You’ll Love Our Shirts
We’re confident you’ll love your Beautiful 90s kit. Through modern manufacturing methods and 100% polyester fabric, our shirts are functional, durable, and comfortable. We’re proud to bring modern innovation in production to the vintage football kit business.
We’ve brought our shirts to more than 25,000 happy customers worldwide. From Europe, to the Americas, Australia, and beyond, here’s a glimpse at some of our favourite 5-star reviews:
1998-99 Italy Parma goalkeeper shirt
“Fantastic product, probably better quality than the original material was in the 90s. My second order from this site and both have been flawless.” – Brendan Byrne
1998-1999 Fiorentina home shirt
“Shirt arrived and is of superb quality. Looks just like the one Batistuta wore back in the day.” – Callum Greenwood
2006 France World Cup away shirt
“I bought the Zidane France replica and accidentally headbutted my roommate. I can’t stop. Please send help.” – Parker Weaver
1998 Croatia World Cup home shirt and 1998 Croatia World Cup away shirt
“If you are looking for an amazing 90’s jersey then this is the place to order them from… the quality is AMAZING. You won’t be disappointed. My sons… were thrilled to have replica jerseys from this nostalgic time. Thank you Beautiful 90s!” – Hilda
Welcome to the Beautiful 90s Blog
We’re excited to launch a new chapter for Beautiful 90s with this blog. We’re sharing this company profile piece as the first of many fun posts to come. Watch this space as we explore exciting football content, celebrate our favourite designs in more detail, and engage with you to build our community. To thank you for reading, we’d like to share the code GET10OFF that you can apply at checkout for 10% off your next order! Cheers!